How does Google make money? Surprisingly, 97% comes from online pay-per-click (PPC) advertising. So we decided to conduct some research and find out what the top 10 most expensive keywords are in Google. Some of our results about the most popular and most expensive PPC keywords were to be expected, while some (like cord blood
SAN FRANCISCO — At the annual San Francisco WordCamp, WordPress creator Matt Mullenweg told the audience a fascinating stat about the service. In a talk that also included details on the next two versions of WordPress, Mullenweg said, “We’re now up to 18.9 percent of the web running WordPress. … We’re going to see the number
Mobile may be the future, but right now mobile ad units still command a lower price point on average than print and web advertisements. Earlier this year, the renowned venture capitalist and former Wall Street analyst Mary Meeker gave her much-watched annual presentation on Internet trends, during which she revealed a startling statistic based on
We all know that Facebook is a social networking giant with over 750 million users. The enormous number of potential customers gathered in one place, have garnered the attention of small and large organizations alike. Facebook once was a place for simply messaging friends and viewing pictures of each other, but it has evolved into
The DotConnectAfrica (DCA), one of the organizations that have expressed interest to implement and manage “.africa” gTLD, has opposed plans to include “DotAfrica,” “DotAfrique” and “DotAfriqiya” top level internet domains in the List of Reserved Names, a move that would make the strings unavailable during the ICANN’s new gTLD application process in February 2012. In
Writing by Nick Stamoulis White hat SEO dictates that you take a blended approach to your link building. A diverse and consistent link building campaign demonstrates to the search engines your commitment to branding your site and building your online presence. It is important to make sure that your site isn’t flagged for trying to
Twitter has just announced a key engineering hire today. Adam Messinger will be joining the company as Vice President of Infrastructure Engineering. Messinger was previously Vice President Development at Oracle, where he was responsible for managing the Oracle Coherence, Oracle JRockit, Oracle WebLogic Operations Control, and other web tier products. Prior to joining Oracle, he
Introduction: Social media’s rapid rise in recent years gave marketers exciting new tools for communicating with customers and prospects. Suddenly, established marketing tactics such as email were seen as old fashioned, one-way channels that consumers were increasingly likely to ignore. Social networks such as Facebook, LinkedIn and Twitter offered an alternative: two-way communication channels where
The Arusha District Council has embarked on a multibillion shillings project to build a new satellite town comprising hundreds of residential houses and shopping malls. “We’ve already acquired the land of about 430 hectares to the tune of 8.6bn/- and full construction of the project is set to start by October this year,” said Khalifa
How business owners can put together a detailed marketing guide for business growth. While your business plan generally outlines your entire business, a standalone marketing plan focuses specifically, and in more detail, on just that one function. When business owners want to dive deeper into their marketing strategy they will likely put together a detailed
In LinkedIn’s first earnings call as a public company, CEO Jeff Weiner revealed that LinkedIn is adding two new members every second, which is up from one member per second in November 2010. In Q2 alone, LinkedIn added 14 million members, after passing the 100 million mark earlier this year. Weiner also said that the
Google has been ramping up its transportation search features for desktop and mobile, but now it is shifting into full on travel mode with its Hotel Finder experiment. The Next Web reports that the utility is “designed to help users find the perfect hotel.” Easier said than done, of course, but maybe something that Google