Archive for Domains

Facebook Page is one of the most extensively used resources for businesses to interact with potential and existing customers alike.


We all know that Facebook is a social networking giant with over 750 million users. The enormous number of potential customers gathered in one place, have garnered the attention of small and large organizations alike. Facebook once was a place for simply messaging friends and viewing pictures of each other, but it has evolved into one of the biggest malls available online.

A Facebook Page is one of the most extensively used resources for businesses to interact with potential and existing customers alike. The reason users interact with a business page is to show their loyalty to the brand, find out about new deals, register a complaint, find out the solution of the problem they are facing with the brand’s product or simply show their approval of a brand’s product or image.

E-commerce and Facebook are beginning to come together. A recent study shows that 50% of the users visiting an E-commerce website are already logged in to their Facebook accounts. With the Facebook Graph API businesses can use the social plugins or Facebook Connect for easy access to the users. Studies also indicates that 88% of the top 200 Internet retail websites have integrated Facebook plugins.
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DCA opposes inclusion of “.africa” gTLD strings in list of reserved names

The DotConnectAfrica (DCA), one of the organizations that have expressed interest to implement and manage “.africa” gTLD, has opposed plans to include “DotAfrica,” “DotAfrique” and “DotAfriqiya” top level internet domains in the List of Reserved Names, a move that would make the strings unavailable during the ICANN’s new gTLD application process in February 2012.

In a commentary posted on the DCA website in reaction to an article published in ComputerWorld Kenya, DCA states that: “The proposal to include DotAfrica gTLD in the List of Reserved Names is a tactic to make this string and similar strings in any language to be unavailable in this ICANN gTLD round so as to give special legislative protection that will benefit the AU, and give it extraordinary powers to separately negotiate and delegate these names outside the ICANN programme.”

The DCA post in reaction to the article which DCA claims creates makes the impression that “the ministerial meeting agreed that the .africa gTLD should be reserved” which means“that organizations that want to bid to manage it must be sanctioned by the AU” and that “ICANN’s new gTLD application process provides for countries and regions with interest in certain names to reserve them.”

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Why You Should Not Rely on One Source of Web Traffic

Writing by Nick Stamoulis

White hat SEO dictates that you take a blended approach to your link building. A diverse and consistent link building campaign demonstrates to the search engines your commitment to branding your site and building your online presence. It is important to make sure that your site isn’t flagged for trying to spam or “cheat” the algorithm in order to artificially boost your own ranking. But that isn’t the only reason it is important to diversify your link building.
A diverse link building portfolio means you will always have a viable source of traffic

I’ve read several blog posts recommending that site owners do away with their sites entirely, and shift all their focus to social networking sites. After all, that is where your customers are! That’s what the people want! It’s the future of online marketing! All of those things may be true, but I would never recommend that a company delete their site in favor of a social profile.
Let’s say that Facebook, the megalith of social networking sites, disappeared tomorrow. I realize that this is highly unlikely, but it is still a possibility. Or let’s say that Google+ really is the “Facebook killer” some claim it has the potential to be and 90% of Facebook users migrate over to Google+. If you’re entire online marketing campaign centered on your Facebook profile, you no longer exist! I realize that this is a bit of an extreme example; I don’t think social media is going away any time soon, but you have to consider the possibility.

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What cloud computing really means

Cloud computing is all the rage. “It’s become the phrase du jour,” says Gartner senior analyst Ben Pring, echoing many of his peers. The problem is that (as with Web 2.0) everyone seems to have a different definition.


As a metaphor for the Internet, “the cloud” is a familiar cliché, but when combined with “computing,” the meaning gets bigger and fuzzier. Some analysts and vendors define cloud computing narrowly as an updated version of utility computing: basically virtual servers available over the Internet. Others go very broad, arguing anything you consume outside the firewall is “in the cloud,” including conventional outsourcing.

Cloud computing comes into focus only when you think about what IT always needs: a way to increase capacity or add capabilities on the fly without investing in new infrastructure, training new personnel, or licensing new software. Cloud computing encompasses any subscription-based or pay-per-use service that, in real time over the Internet, extends IT’s existing capabilities.

Read more on infoworld.com

Twitter Recruits Former Oracle Development Executive


Twitter has just announced a key engineering hire today. Adam Messinger will be joining the company as Vice President of Infrastructure Engineering.


Messinger was previously Vice President Development at Oracle, where he was responsible for managing the Oracle Coherence, Oracle JRockit, Oracle WebLogic Operations Control, and other web tier products. Prior to joining Oracle, he worked as a venture capitalist at Smartforest Ventures and O’Reilly AlphaTech Ventures.

Read More on TechCrunch

The “Big Five” IT trends of the next half decade: Mobile, social, cloud, consumerization, and big data

Summary: In today’s ever more technology-centric world, the stodgy IT department isn’t considered the home of innovation and business leadership. Yet that might have to change as some of the biggest advances in the history of technology make their way into the front lines of service delivery. Here’s an exploration of the top five IT trends in the next half decade, including some of the latest industry data, and what the major opportunities and challenges are.

“Much or most of these topics are in back burner mode in many companies just now seeing the glimmerings of recovery from the downturn. Much has been written lately about the speed at which technology is reshaping the business landscape today. Except that’s not quite phrasing it correctly. It’s more like it’s leaving the traditional business world behind. There are a number of root causes: The blistering pace of external innovation, the divergent path the consumer world has taken from enterprise IT, and the throughput limitations of top-down adoption.

As a result, there’s a rapidly expanding gap between what the technology world is executing on and what the enterprise can deliver. Many now think this gap may actually become untenable, and they may be right. Yet recent large surveys of CIOs continues to show an almost exclusively evolutionary and internal focus. Many feel that a technology emphasis is wrong right now, and they’re certainly right, if it’s not integrated with top priority business objectives. However, these days it’s technology advancements and new digital markets that are often the key to an organization’s future.

At the end of the day, businesses must be able to effectively serve the markets they cater to, and doing so means using the same channels and techniques as their trading partners and customers. Organizations must adapt to the evolving marketplace to succeed. Fortunately, I do believe there are approaches that can yet be adopted to address this increasingly significant challenge.

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The Definitive Guide to Integrating Social Media and Email Marketing [hubspot]

Introduction:
Social media’s rapid rise in recent years gave marketers exciting new tools for communicating with customers and prospects. Suddenly, established marketing tactics such as email were seen as old fashioned, one-way channels that consumers were increasingly likely to ignore.

Social networks such as Facebook, LinkedIn and Twitter offered an alternative: two-way communication channels where marketers could listen more than talk, and then engage with customers and prospects in a true dialogue.

But rather than making email obsolete, widespread use of social media has in many ways made email an even more powerful marketing channel.
For starters, social media gives marketers other online options besides an outbound email campaign for messages they want to share with their audiences.

That flexibility can help reduce email list “fatigue” by letting you cut back the number of emails you need to send while making sure each email offer or newsletter is more personalized, targeted and relevant to you email list.

What’s more, social media usage actually makes consumers even more engaged with their email inbox: 42% of social media users said they check their email more than four times a day, compared with just 24% of non social media users, according to a 2011 survey by Merkle.

And those social media users are likely to share email-delivered content with their personal networks, giving campaigns new legs. Adding “social sharing” buttons to email messages increased the reach of an average email by 24.3%, according to a study by email service provider Silverpop.

As a result, smart marketers have learned that email and social media are
complementary – not competitive – channels. Social media’s massive reach, viral
characteristics, and opportunities for dialogue help propagate content far and wide, helping you build better relationships with customers and prospects.

The Definitive Guide to Integrating Social Media and Email Marketing
marketing can also intensify those relationships through permission-based,
personalized, targeted messaging.

To get the most out of email and social marketing, you can’t treat the channels like trains running on separate tracks. The best results come when your marketing strategy integrates social media and email marketing to grow your audience, share your company’s content, convert more prospects into customers.

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Mozilla releases faster, more stable Firefox 6

08/17/2011 | 09:00 AM

Mozilla on Wednesday  released what it billed as a faster and more stable version of its Firefox Web browser, version 6.

One of the key changes in Firefox 6 was in the address bar, which now highlights the domain of the website a user is visiting, to thwart spoofing.

“The address bar now highlights the domain of the website you’re visiting,” it said in its release notes.

Mozilla also said it streamlined the look of the site identity block, and added support for the latest draft version of WebSockets with a prefixed API.

Support has also been added for EventSource and server-sent events, and for window.matchMedia.

It likewise added Scratchpad, an interactive JavaScript prototyping environment; and a new Web Developer menu item and moved development-related items into it.

Mozilla said the new Firefox boasts of “reduced browser startup time” when using Panorama, adding it has fixed several stability and security issues.

However, Mozilla also noted some issues in Firefox 6, including:

  • Arabic text on BBC.co.uk does not display correctly. The BBC has been notified of the issue.
  • For some users, scrolling in the main GMail window will be slower than usual.
  • Starting Firefox using a locked profile, may cause it to crash.
  • In Windows, some users with certain graphics cards and drivers may see a small rendering error on some websites, while some users of Adobe Reader X have experienced instability when viewing PDF documents in the browser. Mozilla recommended uninstalling and reinstalling Adobe Reader X.
  • In Mac OS X 10.7 (Lion), users may see a crash when the file chooser dialog is shown. Apple has been notified of the issue. Users running Lion are no longer able to use gestures to navigate. Mozilla said this will be fixed in a future release. Mozilla also said this version of Firefox will not work on Macintosh hardware with Power PC CPUs.
  • In Linux, the video control buttons may not work when viewing QuickTime videos with libtotem. Also, users compiling from source might need a newer gcc and libstdc++ as the build requirements have changed. — RSJ, GMA News

LinkedIn Now Adding Two New Members Every Second

In LinkedIn’s first earnings call as a public company, CEO Jeff Weiner revealed that LinkedIn is adding two new members every second, which is up from one member per second in November 2010. In Q2 alone, LinkedIn added 14 million members, after passing the 100 million mark earlier this year.

Weiner also said that the network is now north of 120 million members, so LinkedIn has added 5 million members in the past month. While LinkedIn’s IPO is a financial event for the company, some of this growth in membership could be the marketing influence of now being a public company. And LinkedIn’s IPO received a ton of media attention, as it was the first major social networking company to go public.

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.Com and .Net Price Increases Announced

VeriSign [ http://www.verisign.com ]   has announced its almost-annual price increases for .com and .net domain names.

The wholesale cost from VeriSign for .com domain names will increase from $7.34 to $7.85 on January 15, 2012 and the registry fee for .net domain names will increase from $4.65 to $5.11.

The VeriSign fee doesn’t include ICANN’s 18 cent fee per year. So the wholesale cost of a .com domain name will be $8.03 and a .net will be $5.29.

VeriSign just renewed its contract with ICANN to run .net. It allows VeriSign to continue jacking up .net prices 10% a year. ICANN didn’t provide an explanation for this arbitrary increase.

VeriSign’s press release about the price increase mentions the increasing load of DNS queries the company handle.

This increase has come about after an agreement was signed with ICANN, the organisation responsible for managing domain names on the internet. Of course, the price increases will be passed down to the clients of registration offices.

To justify this increase, Verisign indicates that they have been forced to increase their security due to multiple distributed denial of services attacks (DDoS). The company states that they recorded more than 57 billion domain lookup requests on their servers each day in the first quarter of 2011. At this time, there are 96 million .com web sites and 14 million .net websites present in the world.